Red Turtle | Jaya's blog

Good Lit Versus Saleable Lit

Over a decade ago I did a regular column for Business World. It was on the business of publishing. Here is the original url.

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Some of my happiest childhood memories are sitting curled up in a chair and reading. I read and read. I bought books, I was gifted books, I inherited books. My brother and I browsed through encyclopaedias, books on art and museums, read fiction, non-fiction, and anything else in between. Call it by any name, but the pleasure of holding and reading a book was tremendous. In fact one of the canvases I painted was of my brother reading a Leslie Charteris “Saint” novel, borrowed from the library its red jacket visible while he lies on the bed absorbed in reading. We read voraciously. We read whatever came our way. I don’t recall anyone telling us that books were strictly by age or category. We liked a good story. Period.

Today it is different. In June 2013 award-winning German writer, translator and Publisher at Carl Hanser Verlag, Michael Krüger, said in Publishing Perspectives, the daily e-newsletter on publishing, “I only know there are good and interesting books, and bad ones. …Since book publishing became a mass-market business, the quality level is constantly sinking. But there are still very good books around, in every country! The problem is that people can’t get them because they are hiding.” Publishers are increasingly more careful about commissioning titles and work a great deal on the packaging and promotion of the books. Always with an eye on the market, reaching out to the regular customers and trying to connect with new readers. For instance titles for children are being classified according to age, to make it easier for customers to find authors.

New imprints are being launched especially for young adult literature (it is a booming market segment) – Inked (Penguin Books India), Red Turtle (Rupa Publications), Duckbill (Westland) and Scholastic Nova. The idea is to always have a pulse on the market. Some of the genres that are popular are commercial fiction, children’s literature, non-fiction, self-help, business and then there are new lists appearing – young adult/ tweens, cross-over titles, and speculative fiction.

Jaspreet Gill, a marketing executive who wandered into the industry a year ago, (and the publishing bug has bitten him) says “It is not an industry for the most part driven by Editorial (I thought it was), or the quality of content. The whole trade is driven by sales. The worth of a book is judged by how well it can be sold, or how much the author can spend and how well he can be utilised for marketing. This is also, with all due respect to them. They are smart salesmen, but that is all that they are, selling commodities, not presenting ideas, ideologies, and good literature. I sincerely believe that the reason for success of the authors of commercial fiction is not the quality of their content, but the price of the book, and visibility they are able to get at the retail stores. They are also clever marketers, and know how to sell their products to people.”

Somak Ghoshal, former literary fiction commissioning editor with Penguin Books, acquired some fine literature (Chitra Bannerji Divakurni, Anjan Sundaram, Neamat Imam and Shazaf Fatima Haider) says, “Commercial fiction sells. The print runs are staggering. The success of these titles allows the firm to acquire literature that in turn develops the brand of the firm. It is a symbiotic relationship.”

It raises the (eternal) question of what is good literature? What sells? And why? Does good literature equal saleable literature? Naveen Kishore, Publisher, Seagull Books, Kolkata (with offices in New York and London), offers an explanation “Like everything else, we need to question the ‘market’. After all, it cannot exist in a vacuum. To put it another way: without content — largely implying the labour of the author, the effort of the publisher and all the other players including the vital function that a translator plays — where would the market be? What would it ‘showcase’? What would it sell? And let us make no bones about the fact that ‘content’ is not simply and only about a certain swiftly ‘saleable’ kind of book. It is also about the arts and literature and culture and philosophy and thought that go into making us human. Again if we persist with our interpretation of what the market wants we will end up by not publishing 90 per cent of these subjects. What kind of a future will that be? It is in this context that the market has a responsibility and a proactive role to play. ‘It’ (the market) cannot be lazy about this and merely sit back and expect only the books that make the grade according to ‘its’ standards be accepted! The market has to learn to cater, feed, nurture tastes for literature that do not necessarily extend to the millions . . . always remembering that the first Kafka text only sold 800 copies! If the market had behaved as it does now we would never have had a Franz Kafka! It is in this context that I suggest that the market needs to find you.” Sterling Lord, literary agent to Jack Kerouac, Ken Casey, Gloria Steinem, and Berenstains reports in his memoir Lord of Publishing of Ted Geisel, editor, Random House who published the Berenstain bear stories that he insisted on the story being a page-turner. But it “wasn’t only the story that Ted focused on; he cared about the title page, the type, the paper, every phrase, every word, every rhyme, and every drawing.” The intervention of the editor created a book that would sell and launched a new author into the market. By March 2009, nearly fifty years after publication, The Berenstain Bears Go to School had sold 3,520,554 copies in North America alone.

Of course the notion of what constitutes “good” literature is subjective but it is obviously a challenge that plagues the industry worldwide. Is it literature that is fine, complex, well-crafted and tells a good story that will survive over a period of time or is it literature that sells phenomenally well and caters to the mass market? Can literary tastes even be defined? Eric Hobsbawm says it well in Fractured Times: Culture and Society in the Twentieth Century, “… much good new writing is published that would never pass the profit threshold set by the accountants, because of non-market decisions.” No one really knows. Is it the author that creates a market with their storytelling or does the market create an author? Publishing continues. New authors are discovered. New readers emerge. The cycle continues.

As I file this column, it is announced that Penguin Books India has signed a two-book deal worth an estimated Rs 1.25 crore (approx $210,700) with Ravi Subramanian, popularly referred to as the John Grisham of banking. This follows close on the heels of Amish Tripathi, of the Shiva trilogy fame, who has inked a deal worth Rs 5 crore (approx $843,000) with Westland for his next series.

15 Jan 2021

Theme of Independence in children’s literature in India

22 07 , 2017 1 Comment

(The following article was commissioned in 2015 by Sarah Odedina for the Read Quarterly. With her permission I am posting it here. On 15 August 2017 India celebrates it’s seventieth anniversary of independence from the British. )

15 August 1947 India won its independence from the British. It had been a long freedom struggle. Mohandas Karamchand Gandhi, “Father of the Nation”, is recognised as one of its leaders especially with his non-violent method of protest. His birthday, 2 October, is a national holiday. When the British decided to leave the subcontinent they did so after partitioning it into two nations—India and Pakistan.

The uprising of 1857[1] was influential in instilling in the Indians “a rudimentary sense of national unity” that when a genuine Indian freedom movement began within a few decades later it inspired the leaders with the hope that their British masters could be defeated. Significant highlights were the Partition of Bengal, new words such as Swaraj ( “self-rule”), Swadeshi (self-reliance) and Boycott ( of all foreign goods and products), Satyagraha, Jallianwala Bagh ( massacre of peaceful protestors by General Dyer in Amritsar), Chauri Chaura ( burning of a police station, killing 22 policemen on duty), rise of communalism with “parties based on religion like the Muslim League, the Hindu Mahasabha and the Rashtriya Swayam Sevak Sangh …these parties only cared for their own communities, it was to their advantage if they could divide the country around religion.”[2]The Dandi March or the salt satyagraha, the Civil Disobedience Movement, Quit India Movement, and Independence.

It is now nearly 70 years since Independence, three generations removed from the momentous events. The freedom struggle still exists in living memory as it is not too far back in time. Yet for children, history is a mish-mash in their minds — the Harappan civilisation, the Mughals, Mauryan Empire and British India/freedom struggle are a blur. This is where literature plays a crucial role in offering perspectives.

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Globally children’s literature is understood to include fiction and non-fiction, a category distinct from literature used as textbooks and supplementary readers in schools. In India these fine lines are blurred. For the toddlers and primary school students there is variety of material available – fiction, folktales, mythology, non-fiction. As the pressure of school curriculum increases on students the focus shifts from reading for pleasure to textbooks. Till recently this attitude was deeply ingrained in society. Now the slow shift to reading for pleasure is perceptible. It is a coalescing of multiple factors –an increase in income of parents allowing disposable income available for purchase of books, a rise in publishing and retailing for children, establishment of specialist bookshops, increase in direct marketing efforts by publishers like book fairs and book clubs in schools and growth in popularity of children’s literature festivals like Bookaroo[3] has made the category of children and young adult book publishing the fastest growing and lucrative category in India. (It also helps when the target audience/market of less than 25 year olds constitutes 40% of the 1.3 billion Indians.)

Children’s literature with the theme of independence is found in school material and trade lists. In the 40s (actually from 30s onward if not earlier) the best children’s literature came out in Bal Sakha – a Hindi Magazine brought out by Bengalis settled in Allahabad, Uttar Pradesh. Some of the best writers, including Premchand, were first published here. This magazine dealt with the issue of independence, presenting it to children in what still seems a fairly contemporary way[4]. In 1957 two publishing houses were established – National Book Trust ( NBT) [5]and Children’s Book Trust ( CBT)[6]. According to Navin Menon, editor, CBT, every year in August Children’s World “publish[es] content related to Independence either written by children or stories/ articles contributed by adults.” Amar Chitra Katha (ACK)[7], specialise in comics, usually the first introduction to children on folktales, Indian mythology and stories about the freedom struggle published its first title on freedom struggle, Rani of Jhansi[8] on 1 Feb 1974, around the 25^th anniversary of Independence. Historical accounts by writer and niece of India’s first prime minister, Jawaharlal Nehru, Nayantara Sahgal’s The Story of India’s Freedom Movement (1970) continues to be in print[9]. As she told me in an email, “The freedom movement is part of our modern history. Obviously it is important for young people to know their country’s history.”

Writing for children about the independence movement began to pick up pace in the early 1980s when CBT published writers like Nilima Sinha’s Adventure before Midnight[10]. In 1984 after the assassination of the prime minister, Delhi saw terrible communal clashes. It led to writers like Urvashi Butalia, Ritu Menon and Amitav Ghosh drawing parallels between their experiences with that of Partition. In the 1990s preparations for the fiftieth anniversary celebrations of Indian independence began. To commemorate it there were a deluge of books. For instance, Shashi Deshpande’s novel The Narayanpur Incident and Macmillan published The First Patriots (series editor, Mini Krishnan) consisting of short illustrated biographies[11]. Biographies, bordering on hagiographies, are the most popular genre for introducing children to this period in history. These books sell extremely well since it supplements school textbooks. Scholastic India with its Great Lives[12], Puffin India with Puffin Lives and Hachette India with What they did, What they Said? series have profiled freedom fighters registering steady sales too. Gandhi is a popular subject of biographies. From picture books ( A Man Called Bapu and We call her Ba on his wife, Kasturba), standard biographical accounts, profusely illustrated with photographs like DK India’s Eyewitness Gandhi and graphic novels like Gandhi: My Life is my message ( Gandhi – Mera Jeevan Hi Mera Sandesh). [13] An unusual book is Everyone’s Gandhi by Subir Shukla[14] which looked at Gandhi from children’s point of view. It asked provocative questions. It was syndicated in some 75 newspapers (English and regional languages) and the author used to get 500 postcards every week from children across the country, proving that it is possible to approach independence in a manner that generates serious response. Paro Anand, writer and founder, Literature in Action[15] says “I loved this book because it brought me closer to Gandhi. It took the capital letter out of it because made me see him like a human being who I could be not a saint or god who I could never aspire to be. I have used the book often with kids urging them to be a Gandhi for 5 minutes every day, in a single act of kindness or a single act of care. To me empathy is a very important component of kid lit.”

Now there are a variety of books available in terms of writing styles and formats. For instance late Justice Leila Seth’s fabulous book on the Preamble of the Indian Constitution – We, The Children of India[16]; graded readers with pictures like Bharati Jagannathan’s movingly told One Day in August[17], Nina Sabnani’s heart-warming animation film (later book) based on a true story Mukund and Riaz [18]and Samina Mishra’s Hina in the Old City[19] — all focused on Partition and Ruby Hembrom’s award-winning picture book Disaibon Hul on the Santhal Rebellion of 1855[20]. Young adult fiction inevitably has the story of one person caught up in the dynamics of the movement. So the author tries to take a micro level view and build upon that. For instance, Chitra Bannerjee Divakurni’s Neela: A Victory Song[21], Jamila Gavin’s Surya trilogy — The Wheel of Surya (1992), The Eye of the Horse (1994) and The Track of the Wind (1997)[22], Irfan Master’s A Beautiful Lie[23],[24] Siddharth Sharma’s award-winning debut novel The Grasshopper’s Run[25] which focuses on the Kohima war and Mathangi Subramanian’s Dear Mrs. Naidu[26] about a young girl who corresponds with Sarojini Naidu through her diary. Forthcoming is the retelling in English of Khwaja Ahmad Abbas’s Bharat Mata ke Paanch Roop ( Urdu) by his niece Syeeda Hameed[27]. Award winning historian-turned-writer, Subhadra Sen Gupta has written a clutch of biographies, historical fiction, picture books and nonfiction titles with the freedom struggle as the literary backdrop[28]. Roshen Dalal has published India at 70 ( 2017) chronicling the seven decades since Independence.

Some other examples of literature are listed by writer Deepa Agarwal, “Subhadra Kumari Chauhan’s popular poem Jhansi ki Rani and Makhanlal Chaturvedi’s Pushp ki Abhilasha. Outstanding historical novels on patriotic themes were written by Manhar Chauhan, like Lucknow ki Loot (The looting of Lucknow) and Bihar ke Bahadur (Brave men of Bihar) both published by National Publishing Company in 1978. His series of sixteen novels about British rule Angrez Aaye aur Gaye (The British came and went) is a monumental work with each book standing alone and yet connected with the others. In Urdu Allama Iqbal’s collection Hindustani Bacchon ke Qaumi Geet and Zakir Hussain’s Abbu Khan ki Bakri are on the theme of freedom. Pandit Brij Narain Chakbast’s patriotic poems, Hamara Watan dil se Pyara, Watan Ko Hum Watan Humo Mubarak, from the collection Subhe Watan were meant for children. In Marathi V.H. Hadap wrote patriotic stories ranging from historical to modern times; his Sattavanachi Satyakatha is about the heroes of the 1857 revolution like Mangal Pande, Tatya Tope and Rani Laxmibai. In fact the centenary … was celebrated in 1957 with many books for children about the people who participated. Vasant Varkhedkar’s Sattavancha Senani is a novel on the life of Tatya Tope.” In Telugu Komuram Bheem: A children’s Novel on a Tribal Hero by Bhupal is about the tribal rebel from Telengana, published by Vennela Prachuranalu (Telugu)[29]. CBT also has a book on Gunda Dhar/ Bhumkal revolt of the Bastar tribal area.

Apart from written literature in India oral histories play a very important role too. Target, a popular children’s magazine, started a comic strip in the mid-eighties called “Freedom’s Children”, where a freedom fighter was profiled based upon extensive interviews. Prominent writers and illustrators collaborated for this project. At the end of each strip a photograph of the actual person was published. Now some schools organise interactions between grandparents with students to recount their memories of independence movement. Many times it is discovered that the children are unaware of the trauma the older generation experienced as if the elders want to protect the younger generation from the horrors they witnessed.

Vatsala Kaul-Banerjee, Publisher, Children & Reference Books, Hachette India says, “General response to these books is quite good. Our children take their cues from USA/ UK, so they do not look at India too much. … I do not think there is enough experimentation in children’s writing to create fiction in this area, so far.” Tina Narang, publisher, Scholastic India adds “Since this is a period in our recent history for which a wealth of detail is available, relevant research material is easy to come by for authors[30] who have written Independence-themed stories. But that I think is the biggest stumbling block. Most such stories tend to become stereotypical in their portrayal of that period and of independence as a valiant struggle by a group of noble and brave souls. There is little or no independent analysis of this struggle or attempt to question the motives, methods or outcomes (partition included).” Sudeshna Shome Ghosh, (then) Editorial Director, Red Turtle echoes this, “We do need to do more books that present a more diverse view of the independence movement and that talks about the role of women or tribals or gives other kinds of alternate views.” Radhika Menon, founder, Tulika Books agrees, “Now we would like to do something that includes the contemporary discourses on the freedom struggle. Something that reflects a more inclusive idea of the freedom struggle with all its complexities so that the reader is urged to think and question rather than be left with certainties about history in her/his mind which tend to be rigid. The challenge is of course to make such a book reader friendly for the pre-teen age group.” Ruby Hembrom, publisher, Adivaani is clear when she says, “If we were to do a book on this period, I wouldn’t feature the Indian Nationalists who have been done to death in textbooks first and have hijacked the ‘independence’ space. I would do Jaipal Singh Munda and his eclipsed role in the constituent Assembly for example.”

Writing about Indian independence and the freedom movement for children is a tricky area since it raises more questions than helps map it. There is an apparent shift in the styles of writing over the generations of writers. From the writer like their subject (usually evident in biographies) have a sense of pride at being an independent and self-reliant nation to contemporary writers whose fiction is based research for using history to comment upon the present politics and social status of marginalised groups. Disaibon Hul is ostensibly about the revolt as mentioned in the book, the introduction refers to “outsiders”, and the story is about the fight against the British. It concludes with “Almost 160 years have passed since the Hul. We are alive but still not the owners of our lives? What will it take for us to be really free?” The term “outsider” is left open-ended. Siddhartha Sharma says he wrote The Grasshopper Run because “I wanted to explain how the Assamese and Nagas got along earlier, unlike today. To contemporary Indians, I wanted to show what the people of the region are like, and how history turned out for us.” [31] Mathangi began writing Dear Mrs Naidu when working in government schools and angadwadis and discovered Sarojini Naidu whose letters she was reading. Mathani realised that Naidu was so human compared to the “demigods of independence” students learned about. She adds, “I think there is a lot of literature on the theme of independence that focuses on a couple of the male freedom fighters, and I’d like to see this change. History is such a powerful force: it shapes the way we think about ourselves, and the way we think about the possibilities for our futures. I want to see more histories of women freedom fighters, and freedom fighters who were not elite. I want to see more literature that helps children understands that heroes are just people with a lot of guts and passion, and that everyone has the capacity for greatness.”[32]

I asked eminent historian Romila Thapar, “What are the events/perspectives and aspects of the freedom struggle that you would recommend are also included in the narratives of the freedom movement?” She replied via email, “You have posed a difficult question. My reaction would be that we need to acquaint children with situations that went into the making of what one may call a ‘wholesome’ society. Not the stories that encourage divisiveness and violence but stories that underline in subtle ways the values of a plural society that we once were. This is disappearing fast and it will be an uphill task to retrieve this as we shall have to do in future years. The goal of the national movement was such that communities came together for a cause and set aside what separated them. It is these moments that need to be remembered in the present times. Often they can be more easily seen in activities related to regional and local history. It may be worth doing a little investigation into how people in rural areas and small towns remember the recent past.”

This observation gains significant urgency when a Muslim man is lynched by a mob on the outskirts of Delhi for his food habits[33]. Noted Hindi journalist Ravish Kumar’s who met a young man, Prashant, at the site says he showed no remorse at the death of Akhlaq, “Instead, he asked us that after the partition, when it had been decided that Hindus will stay here and Muslims will go to Pakistan, why did Gandhi and Nehru ask Muslims stay back in India?… These are the typical beliefs that keep the pot of communalism boiling.” Ravish says he lost the heated argument and could only wonder dismayed, “Who are those people who have left young men like Prashant to be misled by the purveyors of false histories?” Ironically this happened on 2 October, the birthday of Mahatma Gandhi, a man recognised worldwide for his belief in nonviolence.

[1] In A Children’s History of India Subhadra Sen Gupta refers to the events of 1857 and the widespread anger that ensued being an eye-opener for the British “who believed that they were ruling over a peaceful society reconciled to British rule”.

[2] – ibid-

[3] Bookaroo Children’s Literature Festival

[4] Email correspondence with Subir Shukla, Principal Coordinator, IGNUS-erg and formerly associated with NBT. He wrote a few books at this time too.

[5] National Book Trust (NBT), India is a part of the Ministry of Human Resource Development, Government of India. It was established in 1957 and publishes in English, Hindi and some other Indian languages. It also organizes the annual World Book Fair, New Delhi to which publishers gravitate from around the world and country. NBT and CBT between them have published many books, many continue to be in demand such as The Story of Swarajya by Vishnu Prabhakar (Hindi), Jawaharlal Nehru by Tara Ali Baig, Stories From Bapu’s Life by Uma Shankar Joshi (Gujarati), Jallianwala Bagh by Bhisham Sahni (Hindi), Bapu by FC Fretus and How India Won Freedom by Krishna Chaitanya. Email from Rubin DCruz, Editor, NBT. He has also put together an invaluable annotated catalogue of select children’s books in India, Children’s Books 2014, published by National Centre for Children’s Literature, NBT.

[6] Children’s Book Trust ( CBT) established by cartoonist Shankar in 1957. Its objective is the promotion and production of well-written, well-illustrated and well-designed books for children at prices within the reach of the average Indian child. CBT publications include an illustrated monthly magazine in English, Children’s World. Shankar also set up the Association of Writers and Illustrators for Children (AWIC). Shankar started the Shankar’s International Children’s Competition in 1949, and as a part of it, the Shankar’s On-the-Spot Painting Competition for Children in 1952. He instituted an annual Competition for Writers of Children’s Books in 1978. Some of the CBT titles are Netaji Subhas Chandra Bose by Dr. Lakshmi Sahgal & Col. P.K. Sahgal, Adventure before Midnight by Nilima Sinha, The Return Home by Sarojini Sinha, The Treasure Box by Sarojini Sinha, Kamla’s Story: The Saga Of Our Freedom by Surekha Panandiker, Ira Saxena, & Nilima Sinha, A Pinch Of Salt Rocks an Empire by Sarojini Sinha and Operation Polo by A. K. Srikumar and the 12 volumes on freedom fighters Our Leaders or Mahan Vyaktitwa ( English and Hindi). Some of the original titles in Hindi are Aprajita, Hamare Yuva Balidani and Barah Baras ka Vijeta. Email sent by Navin Menon

[7] Amar Chitra Katha (ACK) founded by Anant Pai or Uncle Pai specializes in publishing comics. These comics are usually the first introduction to children about stories of the freedom struggle stories. The ACK titles are Rani of Jhansi (date of publication, 1 Feb 1974), Subhash Chandra Bose (1 March 1975), Chandrashekhar Azad (15 August 1977), the Rani of Kittur ( 1 July 1978), Bhagat Singh ( 15 March 1981), Rash Behari Bose ( 15 May 1982), Veer Savarkar ( 15 May 1984), Mangal Pande ( 1 June 1985), Jallianwala Bagh ( 1 June 1986), Beni Madho and Pir Ali (1st Sept.1983), Velu Thampi (1st May 1980), Senapati Bapat ( 1 February 1984), Surjya Sen (October 2010), Vivekananda (15th October 1977), Rabindranath Tagore (20th may 1977), Babasaheb Ambedkar (15th April 1979), Lokmanya Tilak (1st August 1980), Lal Bahadur Shastri (1st October 1982), Mahatma Gandhi – The Early days (1st June 1989), Jayaprakash Narayan (15th January 1980), Jawaharlal Nehru (November 1991), Subramania Bharati (1st December 1982), Deshbandhu Chitaranjan Das (1st November 1985), The Story of the Freedom Struggle (August 1997)

[8] Rani Lakshmibai was one of the leaders of the uprising of 1857. She also became a symbol of the resistance to British Rule.

[9] Nayantara Sahgal The Story of India’s Freedom Red Turtle, an imprint of Rupa Publications, New Delhi, 2013. First published 1970.

[10] Midnight refers to the coming of Freedom and this book describes the events that preceded it. It is about a group of teenagers who participated in the Quit India movement and tried to hoist the tricolour in Patna. It was selected for the International White Raven List for libraries.

[11] Tipu Sultan, The Rani of Jhansi, Kattabomman (the rebel of Pudukottai), Pazhassi Raja (Kerala) and Bhagat Singh. The idea for these series was to write about various legendary heroes and heroines who played a pioneering part in the un-enslaving of the country. According to biographer Shreekumar Varma, “Pazhassi Raja Kerala Varma was one of the earliest such freedom fighters. He fought the marauding armies of both the British and Tipu Sultan. His story is full of adventure and thrill, intrigue and treachery, a case-book of bravery. The book is profusely illustrated. It was heavily researched. The surviving members of the Raja’s family were interviewed at Pazhassi and information was gathered from many books and historical records. The text in the book is but a fraction of the material actually obtained.”

[12] Aditi De’s Mohandas Karamchand Gandhi and illustrated by Pooja Pootenkulam in the Great Lives series published by Scholastic India has been released this month.

[13] Gandhi: My life is my message by Jason Quinn, illustrated by Sachin Nagar. It is available in English and Hindi. The translator is Ashok Chakradhar. It is part of Campfire Graphic Novels’s Heroes Series that introduces readers to historical figures who led lives worth knowing, and whose stories are true life adventures.

[14] It is available freely for circulation since “Mahatma Gandhi cannot be any one person’s property, there is no ‎copyright of this publication.” First edition 1997.

[15] Literature in Action is a programme started by Paro Anand that seeks to bring young people and books together.

[16] It was co-authored by her writer-son, Vikram Seth and illustrated by the late Bindia Thapar, published by Puffin India ( English) and Pratham Books ( Hindi).

[17] Published by Pratham Books

[18] In an email Nina Sabnani wrote, “Mukand and Riaz was initially an animated film that later became a book. It is a true story about my father Mukand and his friend Riaz. There were several things that brought this project together. My father told me the story of his life very late, close to his death. I wanted to share this with my siblings so I just wrote it up like a story and shared it with them and some friends. My friends persuaded me to think about it as a film. I was quite disturbed by the frequent riots in Ahmedabad that happened and me as a designer did not respond in any way. I thought it maybe my way of protesting. But protests always forget children. So I wanted to reach children. Fortunately I also received some funds at NID as students were working towards making films on the rights of children for a UNESCO Israel project, Big Small People. Since my father had repeatedly said how much he missed his best friend and how the partition separated them, I thought I would create a film that focused on the rights to home and friendship. I also had a fond hope that if the film was made and Riaz happened to see it he would contact my dad. Of course that did not happen but my father was able to see the film one week before he passed away. I used cloth because he worked in the Textile Mills and was passionate about fabric and prints.” Mukund and Riaz is published by Tulika Books.

[19] The reader shares moments with 10-year old Hina who lives in Purani Dilli, the walled city of Delhi. She comes from a family of zardozi embroiderers. This exquisite craft is, however, slowly dying as craftspeople find fewer takers for their work or are forced to compromise on care and quality to meet the prosaic demands of the times. Along the way, we get glimpses of life in Old Delhi – its lanes, its ancient mohallas which have seen the pain of Partition. Hina loves where she lives, and warm colour photographs take us right into her world. Guides for projects / discussions and a reading list are provided at the end as further avenues for exploring.

[20] To me it is an example of using history to comment on the present. It is ostensibly about the revolt (and the story calls it a revolt too whereas an uprising would be more accurate given it is written from the perspective of the adivasi), the introduction refers to the “outsiders”, the story is about the fight against the British and then it concludes with “Almost 160 years have passed since the Hul. We are alive but still not the owners of our lives? What will it take for us to be really free?” The term “outsider” is left open-ended. Ruby is the founder-publisher of Adivaani, a publishing house that focuses on producing literature for an by the adivasis.

[21] Neela: A Victory Song is published by Puffin Books India.

[22] Jamila Gavin’s Surya Trilogy is published by Egmont.

[23] Beautiful Lie was published by Bloomsbury

[24] A book review article I wrote on Partition and Children’s Literature and I interviewed Jamila Gavin and Irfan Master.

[25] The Grasshopper’s Run was first published by Scholastic India and worldwide by Bloomsbury.

[26] Dear Mrs Naidu ( 2015) is a Young Zubaan publication.

[27] Forthcoming by Pratham Books is Khwaja Ahmad Abbas’s Bharat Mata ke Paanch Roop ( The Five Forms of Bharat Mata) which are character sketches of five ordinary women whom he considered as the true faces of the Bharat Mata trope. These are originally in Urdu but have been done for us by his niece Syeda Hameed. According to Manisha Chowdhury, Editorial Head, Pratham Books “we see this as a good way to introduce the idea of subaltern narratives to children and expand the idea of history.”

[28] For instance, Saffron, White and Green: the amazing story of India’s independence; A Flag, A Song and a Pinch of Salt: Freedom Fighters of India; Puffin Lives: Mahatma Gandhi; Let’s Go Time Travelling; fictional biographies of Jahanara and Jodh Bai; a short story collection called History, Mystery, Dal Biryani and a novel called Give us Freedom and most recently the bestseller, A Children’s History of India, published by Red Turtle. Email from Subhadra Sen Gupta.

[29] There is also a book on Alluri Seetharama Raju in Telugu. He led the ill-fated “Rampa Rebellion” of 1922–24, during which a band of tribal leaders and other sympathizers fought against the British Raj. He was referred to as “Manyam Veerudu” (“Hero of the Jungles”) by the local people

[30] It explains why authors like Deepak Dalal and Nandini Nayar have been able to write historical fiction set in 1857. Research is easy to come by. Deepak Dalal’s historical fiction set in the time of 1857 Sahyadri Adventure series – Anirudh Dreams and Koleshwars Secret. He says, “I have received good feedback about the books. Demand is ok, but nothing to thump my back about. We are into the 3rd edition now. Schools love the books and many have used them as readers. But then most of my books are picked up as readers.” Nandini Nayar’s When children make history: Stories of 1857 is a novel about two Indian children who befriend an English boy who considers India his real home. The three of them chance upon a bunch of soldiers making rotis and help them. So, basically, the novel ends with the beginning of the Uprising. In an email to me she wrote, “I wrote the book [since] I was reading a lot about 1857 and the British Raj and began thinking about how it would be if some Indian children were to befriend an English boy. “ The book was first published as an ebook, then print and has recently been translated into Malayalam by Mango Books, the children’s imprint of DC Books.

[31] In an email to me.

[32] In an email to me.

[33] According to rumours that spread like wildfire, fifty-year-old Akhlaq had stored beef (cow’s meat) in his fridge. The cow is sacred to Hindus. A mob gathered and lynched him and injuring many members of the family. On 2 October 2015, two days after the incident in a village in Dadri, 35 kms from Delhi, Ravish Kumar went to report. “A Sewing Machine, Murder, and The Absence of Regret” (Published and accessed on 2 Oct 2015)

15 August 2017

“The Puffin Book of Hindu Gods and Goddesses”

16 03 , 2017 No Comments

The Puffin Book of Hindu Gods and Goddesses is a nifty introduction to the prominent gods of the Hindu pantheon. It is a peppy reference to the gods and goddesses one encounters often in Hindu mythology. These are the ones such as Vishwakarma, Brahma, Shiva, Vishnu, Saraswati, Parvati, Lakshmi, Ganeshea, Hanuman, Durga and Kali whom one hears of often. There is a neat catalogue with short descriptions of the prominent gods and their avatars such as Shakti/Sati ( Durga, Kali and Meenakshi); Vishnu ( Matsaya, Kurma, Varaha, Narasimha, Vamana, Rama, Krishna, Balrama, Kalki, Jagannatha ); Shiva ( Rudra, Bhairava, Nataraja, Lingam) and Ardhanareshwari ( Shiva + Shakti). In the opening pages describing the Vedic gods the authors — Neelima P. Aryan and Ameya Nagarajan — have tried drawing parallels between the gods of Hindu and Greek mythology. For instance, Akash with Zeus — both are considered to be the father of gods. Each description is accompanied by a full-page illustration created in bright colours by Priyankar Gupta that are charming but have done little to break out of the mould created by Anant Pai decades ago.

The Puffin Book of Hindu Gods and Goddesses is the kind of book which will forever be in demand. It is a beautifully produced four-colour book printed on good art paper allowing for rich reading experience in print. A good production will also ensure that despite being flipped through often the book will withstand any rough use. Creating a reasonably priced book as an in-house department product by the Puffin team will definitely ensure a steady stream of revenue for the firm — a classic formula used often by other firms as well. It is also a fine example of sharp commissioning that straddles the hyper-local and diaspora markets.

Having said that there are a few more examples of illustrated books on the Hindu gods and goddesses that have proven to be extremely popular — Bhakti Mathur, Pixar’s Sanjay Patel‘s series, a wonderful series of cut out board books for children by Om Books editorial team and splendid books on Hanuman and Krishna by
Mala Dayal and on Shiva by Subhadra Sen Gupta published by Red Turtle.

Now for some enterprising publishing firm to create books on gods and goddesses of other religions as well. Puffin India, Juggernaut and Om Books have opened the innings with collection of stories from the Quran and the Bible with their retellings. Goodword books creates phenomenal Islamic books for children. In the past Penguin India had also published a beautiful anthology of greatest stories ever told from various faiths edited by Sampurna Chattarji ( 2004). Maybe it is time to revive some of the backlist publications once more.

16 March 2017

Jaya’s newsletter 5 ( 1 Dec 2016)

01 12 , 2016 No Comments

Since the last newsletter it has been a whirlwind of book releases, literature festivals and fabulous conversations. For instance a lovely evening spent at the Canadian High Commissioner, H. E. Nadir Patel’s residence for the launch of Indo-Canadian writer, Shauna Singh Baldwin’s essays — Reluctant Rebellions. Shauna read out an extract comparing the freedom women had in different geographies. She added that writing non-fiction was akin to being naked. There is no literary device as there is in fiction to hide the author’s true sentiments. Dr Shashi Tharoor spoke at the event too.

To attend the Tata Literature Live! Festival in Mumbai was award winning Australian author, Geoffrey Moorhouse. He is known for his historical fiction such as on the League of Nations. During a quiet lunch at the Australian High Commission, New Delhi, it was incredible to hear Moorhouse describe the research involved for the books. He had thought it would take a few weeks but he spent nearly four years in the Geneva archives. Mostly he was the only person reading the documents.

On 17 September 2016, H.E. Syed Muazzem Ali, High Commissioner, Bangladesh released the gently told but vivid memoir of haemotologist-oncologist Dr Fazlur Rahman. It charts mostly the journey of the doctor from a village to Texas in 1969 with some insights into his experience as an oncologist, caregiver and in setting up hospices. But as the high commissioner pointed out it is in exactly such literature that the history of the subcontinent will be mapped and preserved. During the panel discussion Dr Rahman stressed the importance of empathy for the patient and caregiver and the significance of medical, physical and spiritual sustenance.

The Times Lit Fest (26-27 Nov 2016) was a tremendous success. It was a crackling good mix of speakers and the panel discussions were well curated. Everything ran with clockwork precision even though there were tremendous crowds to be seen everywhere. To discuss her elegant new novel, Things to leave Behind, I was in conversation with Namita Gokhale, writer and co-director of Jaipur Literature Festival. This multi-generations novel is set in the Himalayas, in the Nainital and Sat Tal region, putting the spotlight on socio-economic relationships, independence of women, spread of religious philosophies and the rigid caste system.

As the year draws to a close some significant literary prizes / longlists have been announced.

Shakti Bhatt First Book Prize was won by Akshaya Mukul for Gita Press and the Making of Hindu India
Tata Literature Live! Awards were presented with Amitav Ghosh getting the Lifetime Achievement Award and Kanishk Tharoor winning for his stupendous debut collection of stories.
The International Dublin Literary Award ( formerly the IMPAC) longlist was announced and it included two Indian writers on it — Keki Daruwala and Vivek Shanbhag.
The 14th Raymond Crossword Book Awards had an impressive list of winners. Sadly this time there were no
(L-R): Twinkle Khanna, Roopa Pai and Ranjit Lal

cash prizes awarded instead gift vouchers were given to the winning authors.

******

Jaya Recommends

Matt Haig’s incredibly beautiful must-have modern fairy tales A Boy Called Christmas and The Girl Who Saved Christmas ( Canongate Books)
Namita Gokhale’s Things to Leave Behind ( Penguin Random House)
Ranjit Lal’s Our Nana was a Nutcase ( Red Turtle)
Jorge Luis Borges and Osvaldo Ferrari Conversations ( 1 & 2) , Seagull Books

******

New Arrivals

Being a Dog by Alexandra Horowitz ( Simon and Schuster)
Amba by Laksmi Pamuntjak ( Speaking Tiger Books)
Uttara: The Book of Answers translated by Arshia Sattar ( Penguin Random House)
Bestselling author Stephanie Meyer’s new book is a thriller called The Chemist ( Hachette India)
White Mountain: Real and Imagined Journeys in the Himalayas by Robert Twigger ( Hachette India)

******

Publishing News and links

Nineteen years after working at PRH India, Udayan Mitra, Publisher, has quit.
The two week long Dum Pukht residential workshop with facilitators Anil Menon, Pervin Saket, Akshat Nigam and special guest Amit Chaudhuri premieres at Adishakti, Pondicherry this Monday, 5 Dec 2016. The workshop also features one-day talks / sessions by poet Arundhati Subramaniam and historian Senthil Babu.
Utterly fabulous BBC Documentary on UK-based feminist publishing house, Virago Press
Neil Gaiman on “How Stories Last“
Two centuries of Indian print. A British Library project that will digitise 1,000 unique Bengali printed books and 3,000 early printed books and enhance the catalogue records to automate searching and aid discovery by researchers.
Two stupendous reviews of Shashi Tharoor’s latest book, An Era Of Darkness. The first one is by historian Indivar Kamtekar and the second by journalist Salil Tripathi.
A lovely review by Nisha Susan of Twinkle Khanna’s short stories — The Legend of Lakshmi Prasad.
Gopsons prints Booker winner, yet again
Best of 2016 booklists: Guardian ( 1 & 2) , New York Times’s 100 Notable Books of 2016 and Publishers Weekly

1 December 2016

Of picture books and chapter books

16 03 , 2016 No Comments

Every night Sarah and I have a bedtime ritual. She picks out a book and we read it together. Some of the titles we read these past few days are Ruskin Bond’s Monkey Trouble and Other Grandfather Stories, Aaron Blabey’s The Bad Guys and Devashish Makhija’s When Ali Became Bajrangbali.

Ruskin Bond’s new offering — Monkey Trouble and Other Grandfather Stories is a delightful comic-like chapter book consisting of three tales wonderfully illustrated by Priya Kuriyan. The speech bubbles make it easy for a new reader. Well laid out text and pictures. Clean. Not fussy. Speech bubbles consist of simple sentences. The printing is neat too. One of the pitfalls of these complicated books is the mismatch in colours or text not sitting well within the prescribed boundaries. Every story panel is neatly placed. Each page is filled with light…the water colours are not dreary to engage with. All these factors make it a
pleasure to read.

Another one illustrated by Priya Kuriyan is Devashish Makhija’s absolutely stupendous When Ali Became Bajrangbali. The story line is delightfully simple and straightforward but deceptively so. There are layers and layers to it. The child enjoys it for the story, rhythm and the roller coaster of emotions it causes. The illustrations incorporating a montage of advertisements and street art give it a richness too. For the adult, from the tongue-in-cheek title onwards it is fun, fun, fun to read while building upon memories too. I love particularly the literary reincarnation of Mr Moochhvaala. He first appeared as “Detective Moochwala” in his own comic strip created by Ajit Ninan in the now-defunct children’s magazine Target. And here is a lovely YouTube link to Devashish Makhija reading the story out at Bookaroo Literature Festival, Pune: https://www.youtube.com/watch?v=pthzhJxBSiA&ab_channel=TulikaBooks

The last one is laugh aloud rib tickling The Bad Guys by Aaron Blabey. It is a chapter book that has the Bad Wolf of countless fairy tales and folklore as the main character. He is trying to turn over a good leaf and become acceptable. He puts together a motley crew of cronies in the Good Guys Club consisting of Mr Shark, Mr Piranha and Mr Snake. They go on quests such as rescuing a stranded cat in a tree —who is petrified when he notices his wouldbe rescuers. The Good Guys Club members hope that such quests will improve their “tarnished” image as vicious and untrustworthy creatures. A very tough call when they look more like the mafia! Here is the book trailer: https://www.youtube.com/watch?v=uqbUANlqXXE

Buy these books and make the children happy! Absolutely delightful!

In India these books are available by the following publishers:

Ruskin Bond’s Monkey Trouble and Other Grandfather Stories by Red Turtle, Rupa Publishers

Devashish Makhija’s When Ali Became Bajrangbali by Tulika Books

Aaron Blabey’s The Bad Guys by Scholastic India

16 March 2016

Literati: A Spiderweb of Yarns ( 14 November 2015)

15 11 , 2015 No Comments

My monthly column, Literati, in the Hindu Literary Review was published online on 14 November 2015 and in print on 15 November 2015). Here is the http://www.thehindu.com/books/literary-review/a-spiderweb-of-yarns/article7872752.ece. I am also c&p the text below. )

The old lady chuckled. “Each story that sinks into the book becomes a part of an ancient spiderweb full of stories.”

“As more stories are added in, the spiderweb gets bigger and bigger and bigger until it forms an invisible blanket that covers every city and town, every village and every forest. And when someone who is walking by touches the web accidently, stories will flow into their head and from their head to their fingers and from their fingers on to paper…”

(Suraya’s Gift: The Story Catcher Children by Malavika Nataraj. A chapter book published by Puffin Books)

Suraya has been given an exquisitely designed blank notebook by her aunt. She scribbles stories in it for a while only to abandon it. Later, unable to locate it she encounters the Story Catcher who tells Suraya the book has been passed on to another child who has better use for it. Malavika Nataraj’s is a stunning debut.

The importance of stories can never be stressed enough. Ranjit Lal’s new novel Our Nana was a Nutcase (Red Turtle) is about Nana, who is bringing up his daughter’s four children. (Their parents are busy diplomats.) It is a super brilliant, sensitively told novel about the children witnessing their Nana’s gradual decline with Alzheimer’s, their coming to terms with it and slowly realising they have to be the caregivers for their Nana. A similar story about the heartwarming relationship between grandfather and grandson is found in the bittersweet David Walliam’s bestseller Grandpa’s Great Escape (HarperCollins).

Stephen Alter’s slim novella The Secret Sanctuary (Puffin Books) is a little beauty too. It introduces three school children to the magic within a forest they tumble into while walking to school. It is a secret sanctuary where they can be in close proximity to the animals without the beasts being aware of their existence. They discover nuggets of information from the naturalist, Dr. Mukherjee.

Manan (HarperCollins) by Mohit Parikh is an “odd little tale” as he calls it. Manan attains puberty and is fascinated how reaching this milestone changes his perspective on life, transforming him in more ways than one. It is a first novel about an ordinary family in a small town.

Munnu: A Boy from Kashmir (HarperCollins), a graphic novel by Malik Sajad with autobiographical elements, is already causing a stir internationally. Sajad anthropomorphises the Hangul deer to tell the chilling account of being a young boy in Kashmir when it was torn apart by conflict. Munnu capitalises upon his excellent drawing skills to draw political cartoons.

Some other examples of well-told stories are: Scholastic India’s annual offering For Kids by Kids featuring short stories by young writers between the ages of 10 and 16. Paro Anand’s Like Smoke (Penguin Books), a revised edition of her young adult stories Wild Child; Parismita Singh’s stupendous graphic story retelling the Naga folktale Mara and the Clay Cows (Tulika); Karishma Attari’s debut novel I See You (Penguin Books), a chilling horror set in Mumbai, and the gorgeously produced retelling of the Baburnama called The Story of Babur by Parvati Sharma, illustrated by Urmimala Nag (co-published by Good Earth and Puffin Books). Scholastic’s Branches book series like Dragon Masters, The Notebook of Doom and Owl Diaries ( http://www.scholastic.com/branches/), and Simon and Schuster’s travelogue series Greetings from Somewhere ( http://www.simonandschuster.com/series/Greetings-from-Somewhere) with helpful illustrations, easy-to-read text and simple plot lines designed for newly independent readers, are strong on storytelling too. Then there is the astoundingly popular Jeff Kinney, whose Diary of a Wimpy Kid: Old School within a week of its release has already sold 100,000 copies in India. Timed with its release has been the launch of the Puffin Car that will be used to build excitement about books and the habit of reading among children.

***

Stories have a way of working their way into becoming a part of one’s mental furniture and creating cultural landscapes that stay forever. A wonderful example to ensure stories continue to be shared is the “Libromat” in South Africa bringing together laundry and reading established by social entrepreneurs from Oxford University. ( http://www.libromat.com/ )Inspired by a study that said dialogic book-sharing is an interactive form of shared reading (http://1.usa.gov/1MVTK7E), an early childhood development centre in Khayelitsha was outfitted with washers and dryers, and the women were trained to read with their children.

( Note: Images used on this page are off the Internet. I do not own the copyright to them.)

15 November 2015

Literati – Kids and reading ( 1 February 2015)

31 01 , 2015 3 Comments

My monthly column, Literati, in the Hindu Literary Review was published online ( 31 January 2015) and will be in print ( 1 February 2015). Here is the url http://www.thehindu.com/books/literary-review/literati-a-look-at-the-world-of-books-publishing-and-writers/article6842119.ece. I am also c&p the text below. )

One day a mother asked me how she could get her sons to read. I wondered if the children were off picture and pop-up books too. The mother said, “They are too old for pop-up books! They are in kindergarten.”

In January, Scholastic Inc. published Kids & Family Reading Report (Fifth edition) based on a survey conducted in the US.., but some of the results are valid worldwide. Reading out aloud to children regularly kindles an interest in books, unleashes their imagination, makes them curious and introduces them to a variety of cultural indicators. Children aged six and above began to show signs of easing away from reading for pleasure. A possible reason is that adults want the children to be “independent readers” and so stop reading out aloud. Eighty-three per cent of children across age groups say they love(d) or like(d) being read to a lot — the main reason being it was a special time with parents. With an older age group of children (ages 12-17) who are frequent readers, it was noticed that they read a book of choice independently in school, relied upon e-reading experiences, had access to a large home library, were aware of their reading level and had parents involved in their reading habits.

Ninety-one percent of children aged 6-17 say, “my favourite books are the ones that I have picked out myself.” The majority of kids aged 6-17 (70 per cent) say they want books that “make me laugh.” Kids also want books that “let me use my imagination” (54 per cent), “tell a made-up story” (48 per cent), “have characters I wish I could be like because they’re smart, strong or brave” (43 per cent), “teach me something new” (43 per cent) and “have a mystery or a problem to solve” (41 per cent). While the percentage of children who have read an e-book has increased across all age groups since 2010 (25 vs. 61 per cent), the majority of children who have read an e-book say most of the books they read are in print (77 per cent). Nearly two-thirds of children (65 per cent) — up from 2012 (60 per cent) — agree that they’ll always want to read books in print even though there are e-books available. Heartening news for publishers!

At Digital Book World Conference 2015 (January 13-15, 2015), New York, Linda Zecher, CEO, Houghton Mifflin, said, “You can’t serve content to children, you have to curate.” Mixing a variety of books for younger readers is important — picture books, pop-up books or even explosive pop-up books and poetry. Sudeshna Shome Ghosh, Editorial Director, Red Turtle, says, “With simple words that may have repetitions or rhymes and pictures, these books are easy to reread and even remember by heart. Even as a child grows older, trickier concepts are easier introduced through picture books (where do babies come from, how people/things are same and different, concepts of diversity, human emotions etc.)”. Imprints that specialise in graded reading are Puffin India, Hole Books/Duckbill Books, Read it yourself with Ladybird, Banana Storybooks/Egmont Publishing, Usborne Young reading, Let’s read!/Macmillan, I Can Read!/Harper, Step into Reading/Random House, and Scholastic Reader.

In India, children are fortunate to be exposed to a multi-lingual environment. It is not always easy to locate a single publishing list that will whet all appetites. Instead it has to be “curated” from the moment infants are given cloth and board books and flash cards. Some books for all ages that “work” splendidly are the late Bindia Thapar’s Ka Se Kapade Kaise (Tulika Books); Anushka Ravishankar, Sirish Rao and Durga Bai’s One, Two, Three! (Tara Books), Devdutt Pattanaik’s Pashu: Animal Tales from the Hindu Mythology, Puffin Books; H.S. Raza’s Bindu with Ritu Khoda and Vanita Pai (Scholastic India); What a song! A Bundelkhandi Folk Tale (Eklavya Publication); Rabindranath Tagore’s Clouds and Waves (Katha); Ruskin Bond’s Tigers for Dinner: Tall Tales (Red Turtle) and Nury Vittachi’s The Day it Rained Letters (Hachette India).

As adults we like books that have “pictures”. Few like to admit to the truth. So we disguise it with our preference for heavily illustrated books, photo books, coffee table books and to some extent graphic novels. So why is it with our children we are in a hurry for them to read books that border on the “educational”?

31 January 2015

Literati: “Catch them young”

03 05 , 2014 No Comments

From this month I begin a new column in the Hindu Literary Review called “Literati”. It will be about the world of books, publishing and writers from around the world. Here is the url to the first column. http://www.thehindu.com/books/literary-review/catch-them-young/article5969576.ece It was published online on 3 May 2014 and will be in the print edition on 4 May 2014. I am c&p the text below.

A friend called this morning expressing her delight that her 11-year-old son had finished the pile of books I had lent him. Now he was back to reading Calvin and Hobbes. A father worried about his tennis- and cricket-mad 10-year-old son says the kid only wants to buy sports almanacs.

The parents’ bewilderment is incomprehensible given the explosion of children and young adult literature. The focus is so intense that it has generated a lively intense debate along gendered lines. Should books meant for girls have pink covers? Dame Jacqueline Wilson says it is ‘pigeonholing’ and it is putting boys off reading. Of late, there have been articles wondering whether boys are not reading because they are simply unable to discover books that appeal to them.

An international imprint I have become quite fond of is Hot Keys, established by Sarah Odedin, formerly J.K. Rowling’s editor. Hot Keys is synonymous with variety, fresh and sensitively told stories and is not afraid of experimenting nor can it be accused of gender biases in content and design. Sally Gardner’s award-winning Maggot Moon, Yangsze Choo’s The Ghost Bride and Tom Easton’s hilariousBoys Don’t Knit belong to this list.

Other recently released YA titles available in India are Andaleeb Wajid’s No Time for Goodbyes, which uses the time travel formula to contrast contemporary life with that of the previous generation; Ranjit Lal’s blog Tall Stories, a collection of 100 stories about 10-year-old Sudha and 12 1/2-year-old Lalit, being uploaded weekly; and Joy Bhattacharjya’s delightful Junior Premier League ( co-authored with his son, Vivek) about a bunch of 12-year-olds eager to join the Delhi team of the first ever Junior Premier League tournament.

Some imprints that publish books for children and young adults in India are Puffin, Red Turtle, Duckbill, Pratham, Walker Books, Macmillan and Hachette.

Creating cultural wealth for children ensures there is little or no loss of cultural confidence, and creates a reading community in the long term. Pratham Books in partnership with Ignus ERG with funding support from Bernard van Leer Foundation is launching a new imprint called Adhikani. These books for young children will be published in four tribal languages of Odisha-Munda, Saura, Kui and Juang.

The idea is to make literature in print available in an otherwise oral culture whose stories are not normally visible in “mainstream” publications. They have already brought out 10 books and four song cards with Saura mural art based illustrations. Bi-lingual editions are also being considered in English with Marathi, Kannada, Telugu, Urdu and Tamil.

The Pratham-IGNUS ERG experiment is not uncommon. The Good Books Guide: How to Select a Good Book for Children (published by NBT and PAG-E) cites other examples and introduces 800 titles from English, in translation and available in other Indian languages.

Today there are so many choices/distractions and readers are increasingly used to personalising their environment to their tastes and interests. Increasingly it is being done in classrooms, so why not in trade literature as well?

Readers versus writers?

Eighty per cent of readers ‘discover’ a book through word of mouth and 20 per cent through social media. The Malayalam edition of Benyamin’s award-winning novel Aadujeevitham (Goat Days) has gone into the 75th edition (it was first published in 2008) and Anurag Mathur’s Inscrutable Americans has gone into the 50th edition (first published in 1991).

Internationally, India is a dream destination for publishers. The overall market in physical books was up 11 per cent by volume and 23 per cent by value in 2013 over 2012 (Nielsen, London Book Fair, 2014). Production of books is increasing, but is there a corresponding increase in readers too?

Rahul Saini — whose Paperback Dreams is a tongue-in-cheek fictional account of publishing in India — discovered to his dismay that an author friend wanted the synopsis told. Apparently he did not have the time to go through the whole book.

Saini says, “Everyone wants to write but no one wants to read. I think this is a dangerous phenomenon. If we don’t want to read then is it really fair to write and expect others to read our books?” Writing takes time and effort and for it to be recognised it has to be of high calibre.

Translation award

The inaugural V. Abdulla Award for translation from Malayalam into English will be given on May 10, 2014 in Kozhikode by writer M.T. Vasudevan Nair. V. Abdulla was the first translator of Basheer.

@JBhattacharji

[email protected]

3 May 2014

Guest post: Rohini Chowdhury, translator of “Bosky’s Panchatantra”

11 09 , 2013 No Comments

( I invited Rohini Chowdhury to talk about her experience in translating Bosky’s Panchatantra for Red Turtle. She translated Gulzar’s verse rendition of Panchatantra.

She is a widely published children’s writer, and an established literary translator. As a children’s writer, she has more than twenty books and several short stories to her credit. Her published writing is in Hindi and English, and covers a wide spectrum of literary genres including translations, novels, short fiction, comics, and non-fiction.

Rohini’s primary languages as a literary translator are pre-modern (Braj Bhasha and Avadhi) and modern (Khari Boli) Hindi, and English. She has translated the seventeenth century Braj Bhasha text Ardhakathanak, into modern Hindi and into English; both translations were published by Penguin India. Ardhakathanak is the autobiography of the poet, merchant and philosopher, Banarasidas; written in 1641, it is widely regarded as the first autobiography in an Indian language. Her translations include the Hindi novel Tyagpatra [The Resignation] by Jainendra, one of the leading Hindi novelists of the modern period, into English, also published by Penguin India.

Rohini was born and educated in India, and was a management professional before moving to London in 1997. She is widely travelled and brings in the nuances of the cultures of Asia, Africa and the West in her writings.

Gulzar Bosky’s Panchatantra Translated by Rohini Chowdhury, illustrated by Rajiv Eipe. Rupa Publications (2013) Pb. Rs. 195

When I was first asked to translate Gulzar’s verse renditions of stories from the Panchatantra, I was both excited and curious. Excited because I would be translating Gulzar, and curious because these were familiar tales, that I had grown up listening to; also, I had earlier translated several of these stories from the original Sanskrit Panchatantram. Moreover, these stories had been told and retold a hundred times before, in varying forms and formats, by writers and translators of all colours, and I wondered what new twist or angle Gulzar could possibly have given them. The excitement and curiosity were soon replaced by apprehension: Would I be able to do justice to the tales, or would my own familiarity with them stand in the way of my translation? And then, it was Gulzar that I was translating, and translating the work of a living poet of his stature brought its own demands— the quality of my translation had to match the greatness of his reputation, and please the poet as well! As if these doubts were not enough, the tales were meant for children, and children, as anyone who has had anything to do with them will tell you, are far more demanding and discerning than adults. So there I was, faced with a trio of unprecedented challenges— an overly familiar subject, the text written by a famous and much-revered poet, and meant for children!

But I need not have worried, not about the ‘overly familiar’ at least! As I worked through the tales, I was drawn into their magic once more, and this time the magic came with the added sparkle of Gulzar’s wit and lively humour. Gulzar’s gentle imagination had fleshed out the original tales with dialogue and descriptions, and added events and happenings the way one does when telling a well-loved story to a child several times. The humour and the detail made these stories uniquely Gulzar’s, familiar yes, but new as well!

Gulzar Sahib approved my translation of the first story, and I breathed a sigh of relief. So the second worry was gone too! I could now focus on what, in any case, is any translator’s primary concern— to transmit the original in as accurate and as interesting a manner as possible to her audience, which, in my case, would be made up mainly of children.

Gulzar’s Panchatantra stories are in Hindustani, that inimitable mix of Hindi and Urdu that is so rarely heard these days, the tales related as he would have related them to his daughter, Bosky, when she was little. My main challenge now became to transmit the tones and nuances of his sparkling, softly flowing, idiomatic Hindustani into the much staider, crisper English.

Each language brings with it its own context, social, historical, cultural, so that when we move from one language into another, we also move worlds. Translation therefore becomes a negotiation between languages and cultures, and the translator, as mediator, must address the issues that arise in such a negotiation: How accurately must the translation follow the original? Which words may be kept, which must be discarded? How best may an idea that is intrinsic to the original culture but alien to the other be transmitted? Can it be transmitted at all? I, too, asked these questions as I sat down to translate Gulzar’s stories.

Gulzar’s use of idiom makes the stories easy to read, but difficult to translate without taking some liberties with the original. Take, for example, the Hindi phrase, ‘jhoot ke pair nahin hote’ which translates literally into ‘falsehood has no feet’. In Hindi the phrase makes perfect sense, in English, not so much, not without further explanation of some sort. We finally settled upon ‘A lie never goes very far/For it has no feet at all’.

Certain cultural and social norms which are easily conveyed in Hindi, are almost impossible to convey in English, and compromises are inevitable. Consider the Hindu practice whereby a woman may not address her husband by name. This is conveyed perfectly in Hindi but in English translation, the cultural context is by and large lost. Take the tale of Manram Swaroop, the Brahmin. Though he had a wonderful name, no one ever used it: the entire village called him ‘Panditji’, and his wife, of course, would never address him by name:

His wife would call him

‘Hey, sir!’

‘Ho, sir!’

‘Do you hear me?’

That’s how she would address him…

Though technically correct and adequate for the purpose of telling the story, the translation does not and cannot in itself capture the social and cultural implications that are implicit in this tradition, unless it be accompanied by further explanation, either in the main text itself or in footnotes. But any such explanation would have made the text heavier, and given that my translation was not a scholarly exercise but aimed at young readers, I decided to skip the explanation.

Puns and double meanings are ever the translator’s bane and Gulzar’s gentle and clever play on words throughout the text presented another challenge in translation. Unfortunately, in some instances, this was inevitably lost in translation, though sometimes English actually enhanced the humour of the original. In the tale of the singing donkey, for example, English gave me the facility of playing with two words ‘donkey’ and ‘ass’ to convey the two meanings (the animal, and a fool) of the single Hindi word ‘gadha’.

Gulzar’s stories are in free verse, and therefore, to stay as close to the spirit of the original as possible, I wanted my translation to be in free verse as well. Translating into verse constrains the translator even further for verse demands economy in the use of words, so that the translator must use words not only effectively, but both efficiently as well. I found myself writing and rewriting, cutting and pruning and editing, till the lines fell into place just so. An arduous exercise, but worth the effort.

Of course, as I worked, every decision I made— the words I used, the phrases I chose to explain or leave to the readers’ understanding, the ideas I chose to convey or glossed over briefly – was influenced by the fact that this work was meant for children.

One might ask, and I asked myself this: why should a translation aimed at children require more care from the translator than a translation aimed at adults? The answer, I realized, lay in the responsibility I feel when writing for children. Children are demanding readers, they absorb and observe, criticize and comment with a great deal more engagement and involvement than do most adults. They are also our future, and therefore, whether it is an original novel or story, or a translated work, children deserve the best that I can give.

London, 11 Sept 2013

(C) Rohini Chowdhury

Email: [email protected]

Jumpstart, “Speaking in Tongues”, 29-30 Aug 2013, New Delhi

18 08 , 2013 No Comments

Jumpstart is an annual platform provided in India by the German Book Office (GBO) that is targeted specifically at professionals within the children’s book industry, bringing together authors, publishers, illustrators, designers, booksellers and retailers, teachers and librarians. It began in 2009 with a small workshop for professionals. But over the years it has blossomed into a two-day event that is clearly demarcated by open sessions that include panel discussions and workshops/master classes. Each event revolves around a theme that is encapsulated well in three words — “Join the Dots” (2010); “Out of the Box” ( 2011); “Off the Page” (2012) and this year it is “Speaking in Tongues”. The event is scheduled to be held on 29-30 August 2013, the India International Centre, New Delhi. Since last year the Book Souk, matchmaking between publishers and authors, has become a key aspect of the festival too. Key publishers such as Scholastic India, National Book Trust, HarperCollins, Hachette, Young Zubaan, Tulika, Tara, Karadi Tales, Pratham, Eklavya and others have participated in past Jumpstart festivals with direct, positive outcomes. For instance Pratham Books has recently acquired the publishing rights to five books by the French artist Herve Tullet who participated in 2012.

According to Prashasti Rastogi, Director, German Book Office, Delhi “This year we will focus on language. The festival is organised by the German Book Office New and Frankfurt Academy with support from the Federal Foreign Office, Germany. Our partners are Pratham Books as are our Knowledge Partners along with India International Centre and CMYK Book Store. Pratham Books is partnering for a session with language teachers and librarians.”

The focus on publishing children’s literature in different languages, the challenges and the thrill of doing so are what are to be discussed at the end of August. One of the panel discussions during the open session will be “Translation is tricky. Dialogue is difficult.” Some of the questions being raised are “How can we know that a book that works in one language will work in another? Which stories travel? Which ones ‘stick’? Why are there so few children’s books translated from one Indian language to another? Are illustrations just as culture-bound as words? ” The other Open Sessions that sound fascinating are “Art as language, designer as author” where award-winning illustrators Julia Kaergel, Emily Gravett will be co-panelists with publisher Arundhati Deosthali and Dorling Kindersley Design Director Stuart Jackman; “What is your bhasha? What is your language?” A workshop for teachers and librarians where panel of speakers who have experiences to share about the teaching and learning of different languages and its impact on learning as a whole. Authors will share experiences on why they choose to write in a particular language and their own experiments with it. To the right is a photograph that I took last year from the open session when Herve Tullet was on stage.

Such an event is important given that of 1.1 billion people in India, only 2 per cent are able to read and write English. The number of young people below the age of thirty is 550 million who are not only literate in English, but prefer to communicate in the language . The per capita number of book titles published in India is around 8 per 1,00,000 population. This number is much lower in comparison to those of the countries like the United Kingdom, the United States of America, France, and Germany. According to Rubin D’Cruz, Asst Editor, Malayalam, NBT, in terms of languages, the per capita number of titles published per 1,00,000 persons is 6.3 in Bengali, 6.2 in Gujarati, 5 in Hindi, 4.8 in Kannada, 4.2 in Telugu, 3.9 in Urdu, and 7.7 in Assamese (the highest). The publishing industry in Tamil and Malayalam are extremely active and although the Assamese speaking population is relatively low, the publishing industry in Assamese is a lot more active than it is in Marathi, Bengali, Telugu, Gujarati or Kannada. Some of the statistics from 2012 are:

• Hindi (422 million)
• Bangla (83 million)
• Telugu (74 million)
• Marathi (74 million)
• Tamil (60 million)
• Urdu (51 million)
• Gujarati (46 million)
• Kannada (38 million)
• Malayalam (33 million)
• Oriya (33 million)
• Punjabi (29 million)
• Assamiya (13 million)

From the National Youth Readership Survey, National Book Trust, 2010:
1. Of 1.1 billion people in India, only 2 per cent are able to read and write English.
2. 42% of India’s book-buyers are habitual readers; per capita consumption is Rs 80
3. Literate youth=333 m (2009) = 27.4% of total Indian pop or 73% of total youth pop. Signif: Rural (62%; 206.6m) and Urban (126.1m)
4. Pop of literate youth (2001-9) has grown 2.49% higher than the overall pop growth (2.08%)
5. Growth more rapid in Urban (3.15% p.a) than Rural (2.11% p.a.) areas.
6. Hindi is the principal medium of instruction, however as the youth go for higher education the proportion of Hindi as the medium of instruction declines.
7. Approx 25% literate youth read books for pleasure, relaxation and knowledge enhancement; more females read (27%) for leisure than males.
8. Schools are imp for readership development. 59% developed a reading habit in schools. Peer influence is also an important factor.

Actually publishing in India is exciting. As long as you understand the peculiarities of India like the multi-lingual character of the territory, the reverence Indian readers have for the written word. There exists a thriving middle class; increasing amounts of disposable income coupled with a disposition to read for pleasure rather than to clear an examination (a noticeable shift in recent years). Earlier the inclination was to buy books for children, but slowly between the ages of 8+ till graduation from university the casual reader disappeared, so there were no books available for this segment too. Today there is still a considerable vacuum in this age-group, but the market is slowly being transformed as is evident by the appearance of at least three new imprints for young adults in the past year – Inked (Penguin India), Red Turtle (Rupa Publications) and Scholastic Nova (Scholastic India).

As the first Prime Minister of India, Jawaharlal Nehru, also patron of Sahitya Akademi, said in a speech he delivered extempore in 1962. “…to think that a language is crushed or suppressed by another language, is not quite correct. It is enriched by another language. So also our languages will be enriched the more they get into touch with each other … .” (p.319-320 Best of Indian Literature 1957-2007, Vol 1 Book 1, Sahitya Akademi. Eds, Nirmal Kanti Bhattacharjee and A. J. Thomas.)

If the previous editions of Jumpstart are anything to go by, Jumpstart 2013 sounds very promising. I am definitely going to attend this year too!

Jumpstart: http://www.youtube.com/watch?v=FpK_38mScEg
Website and registeration: http://www.jumpstartfest.com/home

18 Aug 2013

Jaya Bhattacharji Rose is an international publishing consultant. She has a monthly column on the business of publishing called “PubSpeak” in BusinessWorld online.

Twitter: @JBhattacharji

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Jumpstart, “Speaking in Tongues”, 29-30 Aug 2013, New Delhi

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