Alec Ross “The Industries of the Future”
The day history is made in USA with Hillary Clinton becoming the Democratic Party’s Presidential nominee and endorsed by outgoing President of the USA, Barack Obama it is worth looking at Alec Ross’s book The Industries of the Future. Alec Ross served as Hillary Clinton’s senior advisor for innovation while she was Secretary of State. Before working for Clinton, Alec Ross had worked as the convenor for technology and media policy on the Obama campaign that beat her in the 2008 presidential primary.
Alec Ross’s The Industries of the Future is a fascinating account of how much innovation is taking place in the world, in geographical corners that are mostly hidden from media view. He discusses robotics, genomics, cyber security, digital technology and finance, blockchains and bitcoins, etc. This is the kind of book that will be a reference document now to understand innovations and will have a long shelflife for its historical value in contextualising and explaining innovations that will define twenty-first century. What comes across strongly is that Alex Ross does not view innovations as disruptive but with wide-eyed wonder at the business potential and positive socio-economic impact these measures will have in future. Today it may seem as if these innovations are nudging just the limits of that is plausible yet many of these practices/ predictions are slowly coming true in one’s lifetime. Much like the automatic sliding doors of Gene Roddenberry’s stories of the 1960s were considered to be innovative are now very common in modern life.
Here is a wonderful interview with Alex Ross by Jinoy Jose P in the Hindu Businessline : http://www.thehindubusinessline.com/opinion/the-future-world/article8544279.ece . It was published on 1 May 2016.
Alex Ross’s book is truly stupendous. Hilary Clinton will do well to have him return to her team. Meanwhile read it. Buy it.
Alex Ross Industries of the Future Simon & Schuster, London, 2016. Pb. pp. 310 Rs 599
10 June 2016
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